I remember exactly where I was when I got the message from Kelly about my soon-to-be job at cupcakes and cashmere: on vacation, at dinner with my family (eep, probably shouldn't have been checking my phone at the table, but this time, it was worth it). Squealing with delight, I showed my sister, Justin, my parents and brother the opportunity presented to me. "Wait...isn't that the blog you've been reading for nearly a decade?" they asked. It sure was.
A couple of messages back and forth with Kelly, three interviews, and an edit test later, I started my social media role. And the rest, as they say, is history. But as this week marks my final one on team cupcakes and cashmere after nearly four incredible years (and one global pandemic), I hope you'll indulge me as I unpack and relive that history, if only for a brief few paragraphs.
Before this job, I'd worked in media and food, and had an education in journalism, marketing, and graphic design, but had no clue I would find a career that combined them all. Before this job, I had never attended a fashion photoshoot, or understood the prep work, hustle, and strategy behind them. Before this job, I'd never watched The Bachelor...which somehow doesn't even seem possible. Before this job, I had never spoken to so many virtual strangers in DMs who I, somehow, felt a kinship and connection with (and still do to this day). Before this job, I didn't know anyone as passionate about Disneyland as me...and then I met (and went there with) G. Before this job, I'd never realized the impact I could make, even with a small platform, when it came to skin health. Before this job, I had no clue how much work goes into both organic and sponsored lifestyle content. Before this job, I had never carpooled to work – I should do it more often, because I got a best friend out of it. Before this job, I'd never spoken publicly about my sessions in couples therapy, or advocated for others to do the same. Before this job, I'd never heard the term antiracism – I hadn't thought critically about my own privilege, or unpacked many of my own biases. Before this job, I never really appreciated the lessons I could learn from the imagination of a 3-to-7-year-old (Sloan taught me that one). Before this job, I didn't appreciate the grit and persistence it takes to run a small business.
This team gave me a sense of belonging in Los Angeles. When Kelly plucked me from obscurity (...okay, LinkedIn) I was unsettled, unsatisfied, and frankly, unhappy in my old-yet-new city. Leaving New York prematurely was rough, as I arrived with only a small group of friends and an even smaller professional network. After they welcomed me, my ideas were taken seriously and my opinion was valued. Not to mention, my colleagues were brilliant and hungry (literally and figuratively), always willing to experiment with the newest social trends or marketing concepts, which made for a dynamic and inspiring 9-to-5. I feel so fortunate to have been given the opportunity to work alongside such talent and interact with this supportive community of readers.
To say that meeting and working with Emily – someone whom I'd followed since freshman year of college – was surreal would be an understatement. The same warmth, charm, presence, and intangible something that drew me in as a reader nearly 14 years ago (and that you all feel through the bright light of the very screen you're reading this on) is very much who she is at her core. I feel lucky to have been able to work alongside her and watch the brand she built continue to evolve, expand, and flourish.
Thank you so much to cupcakes and cashmere for taking a chance on me. Here's to the next chapter. x